About 41 North Digital.

Marketing Built Around Relationships, Strategy, and Results

At 41 North Digital, we believe great marketing starts with understanding your business, not fitting you into a one-size-fits-all strategy.

We're a family-owned digital marketing agency based in Southeastern Connecticut, helping businesses throughout Connecticut, Rhode Island, Massachusetts, New Jersey, California, and beyond grow through thoughtful, data-driven marketing. Whether we're building a website, managing Google Ads, improving search rankings, or creating social media campaigns, every recommendation is made with one goal in mind: helping your business grow in a measurable way.

We're intentionally a boutique agency. That means you'll work directly with experienced marketers who know your business, understand your goals, and care about your results. No handoffs. No confusing layers of account managers. Just a team that's invested in your success.

Why We Started 41 North Digital

41 North Digital was founded with a simple idea: marketing should be transparent, collaborative, and accountable.

Our founder, Alicia Brothers, began working with a handful of local businesses while raising her family. What started as helping small businesses improve their online presence quickly grew through referrals and long-term client relationships. As those businesses grew, so did we.

Today, 41 North Digital partners with businesses of all sizes, from local contractors and restaurants to e-commerce brands, professional service firms, and regional organizations. While our client list has grown, our philosophy hasn't changed.

We believe our clients deserve honest communication, thoughtful strategy, and a marketing partner who treats their business like it's their own.

We don't chase vanity metrics. We focus on the numbers that actually matter—qualified leads, revenue growth, return on investment, and long-term success.

Get in Touch

Some of the Brands We Have Worked With

What Makes Us Different

Strategy Before Tactics

Every business is different. We take the time to understand your goals, customers, competition, and market before recommending a solution.

Marketing That Works Together

Your website, SEO, paid advertising, email marketing, and social media shouldn't operate independently. We build marketing strategies where every channel supports the others to create better results.

Transparent Communication

You'll always know what we're working on, why we're doing it, and how it's performing. We believe clear communication builds stronger partnerships.

Experienced, Accessible Team

When you work with us, you're working directly with the people managing your campaigns—not a revolving door of account managers.

Built for Long-Term Growth

Our goal isn't just to generate more traffic. It's helping your business build a sustainable marketing foundation that continues producing results over time.

Meet Our Founders

  • Alicia Brothers

    Founder & Director of Digital

    Alicia leads the strategic direction of 41 North Digital, partnering with businesses to develop integrated marketing strategies that drive measurable growth. Her expertise spans search engine optimization (SEO), Google Ads, paid social advertising, analytics, content strategy, local search, and conversion optimization, helping businesses turn their digital presence into a consistent source of qualified leads.

    What began as supporting a handful of local businesses while raising her family has grown into a full-service digital marketing agency serving clients across a wide range of industries. Alicia has helped businesses improve search visibility, increase qualified leads, grow e-commerce sales, and build marketing systems that support long-term success.

    She believes great marketing starts with understanding the business behind the brand. Rather than relying on one-size-fits-all tactics, Alicia works closely with clients to understand their goals, evaluate opportunities, and develop strategies where every channel, from websites and SEO to paid advertising and social media, works together to produce measurable business results.

    Known for her transparent communication, data-driven decision making, and commitment to client success, Alicia leads every engagement with the same philosophy that has guided 41 North Digital from the beginning: build lasting partnerships, earn trust through results, and always put the client's business first.

  • Ryan Brothers

    Founder & Director of Web Development & Technology

    Ryan leads the technical side of 41 North Digital, overseeing website development, software solutions, AI integration, and digital infrastructure. He specializes in building fast, scalable websites that are designed not only to look great, but to generate leads, improve user experience, and support long-term business growth.

    His expertise extends beyond traditional web development into custom software solutions, workflow automation, AI implementation, and advanced integrations that help businesses operate more efficiently. Whether developing a high-performing Squarespace website, building custom functionality, connecting CRMs and third-party platforms, or implementing AI-powered tools, Ryan focuses on creating technology that solves real business challenges.

    By combining modern development practices with a deep understanding of digital marketing, Ryan ensures every website and technical solution is built with performance, scalability, search visibility, and conversions in mind.

“If people believe they share values with a company, they will stay loyal to the brand.” Howard Schultz